Wednesday, October 31, 2012

Arkansas Business rolls out new web design; to close Arkansas Sports 360

Posted By on Wed, Oct 31, 2012 at 2:20 PM

NEW LOOK: Redesigned website.
  • NEW LOOK: Redesigned website.

The Arkansas Business Publishing Group announced today that, along with some upgrades to its web presence, it would be closing Friday its Arkansas Sports 360 website.

Here's the news release.

Changes include a redesigned website for Arkansas Business. It's a step up from where I sit in display and ease of use. It will be "optimized," as the jargon goes, for phone and tablet users. A new jobs feature and a business blog are also part of the upgrade.

The sad news is the end of Arkansas Sports 360, which had built a substantial audience with reporting and comment from our old friend and colleague Jim Harris and Chris Bahn. From the release:

As part of that reallocation, ABPG will close ArkansasSports360.com, a daily website that has covered sports in Arkansas since 2007. The site’s final day will be Friday.

“ArkansasSports360.com has attracted a tremendous audience of passionate sports fans from throughout the state,” Olivia Farrell, ABPG chairman and CEO, said. “The site has been an engaging read and a must visit for sports fans across the state and beyond. This is entirely to the credit of the site’s staff, contributors and freelancers.

“However, the site doesn’t fit our company’s core mission of reaching highly targeted, niche audiences and has been difficult to monetize,” she said. “We plan to take the time and energy devoted to sports and put it into Arkansas Business’ print and online products.”

Chris Bahn has posted a goodbye.

The news follows the departure last week of the organization's long-time president and publisher, Jeff Hankins.

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