A Republican political consulting firm has a poll that it claims shows Republican 4th District candidate Beth Anne Rankin closing to within 3 points, or virtually a dead heat, with incumbent U.S. Rep. Mike Ross.

Perhaps those polled have decided that if their choice is to be a Republican versus a Republican on every important issue of the day — from health care on down — they might as well vote for the certified one.

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The lower the interest in the race held by those polled, the more likely they were to vote for Mike Ross. Perhaps he ought to give those voters a reason to get excited. Such as tax cuts for the poor, not the rich; universal health care; a broader stimulus package to bring work to the unemployed of South Arkansas; human rights for all. Mike Ross might really need those 5 percent leaning Green according to the poll. But he’s long told them to go straight to hell. Payback can be a bitch.

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