Well, if works for TV and movies, maybe local government should get into the product placement game | Street Jazz

Wednesday, April 23, 2014

Well, if works for TV and movies, maybe local government should get into the product placement game

Posted By on Wed, Apr 23, 2014 at 12:01 PM

More than a little disgusted today by the character popping up on a commercial break during The Black List, pushing the new model Mustang he had just attempted to make his getaway in during the program.

Oh, Elvis Presley, every blown-up TV set in America has you to thank.

But this morning, though I still find product placement - especially when it is clumsily done - to be utterly repugnant, I have come to the conclusion that cash-strapped communities across America might well consider it.

Oh, there have been half-hearted attempts, with corporate logos on city vehicles and the like, but really, if a city put its mind to it - perhaps even organizing a committee of citizen volunteers to look at the matter - one might come with all sorts of fanciful ways to make money.

And yes, I know all about the sad little town that renamed itself just so it could have free TV services.

Even a town which has drunk deeply from the poisoned cup of regionalism, might come up with a few money making ideas. Come to think of it, especially a town which has drunk that particular Kool-Aid, and is seeing so much business go to other communities.

City Hall is so boring looking, no matter how creative the camera angles might be. When folks in local government want to hold a press coverage, perhaps they might hold it at a local business instead - with the name of the business displayed prominently in the shot?

In the end credits of council meetings, we could have the slate:

Hair for aldermen by ___________”

Perhaps town meetings could be held in coffee shops or bookstores? If in a bookstore, folks could be seen holding the latest bestseller, or books of city planning?

If commercial sporting arenas can have silly names - The Maximum Tool Company Baseball Park - why not city parks?

Hell, even the beverages our elected officials drink during meetings could be officially sanctioned.

And when folks get evicted to make room for new apartment projects? Well, no reason they can’t be “persuaded” to use an official moving service. Sort of like, “This eviction brought to you by . . .”

Tyson’s Farmers Market?

The Walmart Government Channel? Wow - I just had this image of everyone who works for FGC (from the cable administrator on down) working a Walmart-type smock while on the job. If that doesn’t warm the cockles of your cynical heart, nothing will.

There is money to be made in selling out, and maybe the folks in charge of the New York City of the Ozarks should jump on that bandwagon before anyone else does, and the really big money goes to the top of the regionalism pyramid, and we are stuck with “Seductions presents the Mayor’s Corner . . .”

******

Quote of the Day

A cat has absolute emotional honesty: Human beings, for one reason or another, may hide their feelings, but a cat does not. - Ernest Hemingway

rsdrake@cox.net

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